Digital Insights

eCommerce KPIs - Driving eCommerce Success

How do you determine your eCommerce overall success ? And are you utilizing the appropriate and relevant KPIs for your eCommerce business ?
In the following video covered at Google UK retail summit, practitioners from the retail sector shares their experience and learning's in determining KPIs to deliver the overall success to a eCommerce business.

Are you running a eCommerce business ? If so, how do you define the appropriate KPIs for your business ?

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